Organization Overview:
The Houston Arts Alliance (HAA) is a 501(c)3 non-profit arts organization. Houston Arts Alliance exists to enhance the quality of life and tourism in the Houston region by supporting and promoting the arts through programs, initiatives and alliances. Advancing the nonprofit arts industry in Greater Houston improves the region’s quality of life, ensures a competitive economy, and creates an appealing tourist destination. The agency manages more than $10 million dollars in annual grants to arts organizations, is the primary manager of the City of Houston’s Civic Art Program, manages an incubator program for emerging arts organizations and manages ArtsHound.com, Houston’s web-based arts calendar.
Summary:
The position is responsible for planning marketing strategies and for identification, cultivation, and stewardship of Arts Marketing Programs. Ideally, this candidate will have a passion for the arts and a strong belief in the significance of arts in society. This is a new position created to develop and implement a marketing strategy for the city’s arts and culture as a whole. A highly collaborative position, the Arts Marketing Manager will work with HAA staff in Communications and Programs and Services, as well as with marketing staff at Houston’s many arts and cultural organizations. This position will also interface with the Hotel, Lodging and Convention sectors, increase arts audiences, raise visibility of the arts to residents and attract more business and leisure travel. In addition, the Arts Marketing Manager will augment the existing efforts of arts organizations and tourism sector through collaborative projects and special initiatives, as well as develop sponsorship opportunities.
Education:
- Bachelor’s degree in related field
Experience:
- 3 – 5 years of marketing experience required, Nonprofit experience desirable
- Involvement in Houston’s arts and cultural environments
- Proficient with Microsoft Office (Word, Excel, & PowerPoint)
- Development marketing planning and strategy
Skills:
Ability to work as a highly cooperative member of a team in the coordination of marketing programs; ability to communicate effectively with excellent written and oral communication skills; demonstrated command of the English language including grammar, punctuation, and spelling; ability to maintain appropriate professional boundaries with donors, staff, volunteers, and clients; ability to manage multiple priorities with flexibility and adaptability to rapid growth and change; ability to meet strict deadlines including the ability to work under pressure as well as periodic evenings and/or weekends as needed; solid organizational and planning skills with attention to detail; ability to effectively and efficiently utilize word processing, spreadsheet, presentation, graphics, and database applications. Fluency in Spanish is beneficial, but not mandatory.
Specific responsibilities may include:
· Develop marketing strategy for Houston arts sector in collaboration with partners from arts and tourism sectors
· Augment existing tourism initiatives by providing innovative and unique arts experiences through partnerships, collaborations and events
· Advance collaborative process with arts marketing professionals
· Create cultural marketing opportunities to advance unique experiences in African-American arts and heritage, and Latino native arts and heritage
· Create collateral for self-guided tours
· Package key cultural events with tourism sector
· Develop suburban/regional marketing initiatives
· Disseminate information agency-wide regarding upcoming special events and promotion opportunities from nonprofit partners as well as attend various events as needed
Supervisors: Senior Management
Compensation: Competitive; includes full benefits package
Please submit resume information, references, salary requirements, and how you heard about this position to Jocelyn Ozan, Director of Finance and Administration, at jocelyn@haatx.com or mail to:
Houston Arts Alliance (HAA)
Attn: Jocelyn Ozan
3201 Allen Parkway #250
Houston, Texas 77019